A designer who builds
Nearly five years designing in-house for a global skincare brand. Through UX Growth Lab, I design and build for other Shopify brands.
Vinney DawsonDesigner and developer, UX Growth Lab
- Builds with
- Shopify, Hydrogen, React, and AI-assisted development
- Based in
- South Bay, California
- On a global skincare brand’s in-house US Shopify team
- Since 2021
- Automated tests behind Brasslines, my own Shopify store
- 1,470
- Playing trumpet professionally at Disneyland
- About 7 years
The in-house work
I joined a global skincare brand’s US ecommerce team in December 2021 as a UX/UI designer and now work as its senior ecommerce experience designer. The job is improving a high-traffic Shopify storefront: research, design, and the test program in my case studies.
How I build
I use AI-assisted development the way a lead uses a team. I set the direction, review every change, and test the result before it ships. Brasslines, my own headless Shopify store, was built this way, with 1,470 automated tests behind it.
Off the clock
I play trumpet professionally, including about seven years at Disneyland. Music and design ask for the same habit: listen first, then play.
What needs attention on your store?
Pick a service and check out, or send a short note about what you want to improve. Either way, you work with me, and you get a written scope before work starts.